FOR MORE INFORMATION, CONTACT
Josephine Fiamingo, Marketing, R.R. BowkerPubnet LLC
908-219-0157
Houghton Mifflin joins Pubnet 2000 Rapid ResponseÔ Program
Will mean faster, more responsive customer service
Washington, DC June 9, 1998--Pubnet LLC, developers of the pioneering Pubnet 2000 electronic
commerce system that links booksellers, publishers and suppliers, today announced Houghton Mifflin
as the first publisher to join the Pubnet 2000 Rapid Response program.
Pubnet 2000 Rapid Response enables publishers to receive bookseller-orders and return order
acknowledgements (POAs) via the Internet within minutes. Once Pubnet 2000 publishers migrate to
the Rapid Response program, Pubnet 2000's FTP technology makes it faster and more accessible than
the existing PUBNETâ service. Rapid Response is available to all booksellers using PUBNET and
Pubnet 2000.
"Becoming a leading Pubnet 2000 Rapid Response publisher demonstrates Houghton Mifflin's
continued commitment to improved customer service," commented Susan Morey, Vice President and
Director of Customer Service & Bookstore Relations, Houghton Mifflin. "Booksellers using Pubnet
2000 will truly benefit from the improved order response rate they get from us."
"We are encouraged that a major publisher has endorsed our Pubnet 2000 Rapid Response program,"
said Andy Gregory, managing director, Pubnet LLC. "Pubnet 2000's processing speed is redefining
the industry standard for the next millennium¾booksellers will soon expect this same speed from
every publisher."
About Pubnet LLC
Pubnet LLC has created the world's premier electronic community for the publishing and bookselling
industries with more than 3,000 bookstores, wholesalers, libraries and schools subscribed to
PUBNETâ and Pubnet 2000. Vienna, Va.-based Pubnet LLC is a limited liability corporation owned
equally by the Association of American Publishers, the American Booksellers Association, the
National Association of College Stores and R.R. Bowker, a division of Cahners Business Information.
The Pubnet 2000 service and Pubnet LLC information can be found at www.pubnet.org.
About Houghton Mifflin
Houghton Mifflin Company is a leading publisher of textbooks, instructional technology, assessments,
and other educational materials for the elementary and secondary school and college markets. The
Company also publishes an extensive line of reference works, fiction and non-fiction for adults and
young readers, and multimedia entertainment products. The Company's Internet site can be found at
www.hmco.com.
Customer Contact:
Susan Morey
VP & Director of Customer Service
& Bookstore Relations
Houghton Mifflin
(978) 661-1416
R.R. Bowker LLC Marketing Contact
Josephine Fiamingo: (908) 219-0157
marketing@bowker.com
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